About Herbert Insights & Innovations

We’re a women owned small business dedicated to helping regulated organizations simplify complexity and achieve operational excellence. We specialize in process improvement, workflow automation, and compliance advisory. Our team brings decades of experience across government contracting, healthcare, finance, and more.

Who We Serve

We specialize in helping regulated organizations across multiple industries.

Government Contractors

Navigating compliance requirements and audit pressures while maintaining operational efficiency.

Healthcare Organizations

Managing complex workflows and ensuring HIPAA compliance across departments.

 

Educational Institutions

Streamlining administrative processes and improving operational effectiveness.

 

Professional Services Firms

Automating workflows and improving project delivery and resource management.

 

Financial Services

Ensuring compliance and improving operational efficiency in regulated environments.

 

Manufacturing & Distribution

Optimizing supply chain processes and improving operational visibility.

 
 

Our Expertise

At Herbert Insights, we believe that great work comes from a supportive,
inclusive environment.

Process Improvement

  • Lean Six Sigma methodology
  • Process mapping and documentation
  • Workflow design and optimization
  • Change management

Technology & Compliance

  • Workflow automation implementation
  • ERP systems and data management
  • Government contracting compliance
  • Financial and regulatory advisory

Our Mission & Values

Everything we do is guided by our commitment to helping organizations thrive.

Human Centered

We believe that successful process improvement must prioritize people. Our solutions are designed with employees and end-users in mind to drive lasting results.

Implementation Focused

We don't just deliver reports. We implement real solutions that drive measurable results and lasting improvements for your organization and your team.

Collaborative

We work closely with your team to understand your unique challenges and develop tailored solutions that align with your goals and deliver real impact.

Martin "Marty" J. Herbert IV

President & CEO

Marty is an accomplished leader and strategic analyst with expertise revolutionizing accounting and business processes, prioritizing compliance and consistency. Many times, he is seen as the face of
 the company – he is the extrovert of the duo. Marty excels in streamlining operations, driving efficiency, and bolstering compliance and risk management evident through a track record of team leadership and delivering results. Marty has a proven ability to lead, coach, and mentor successful teams while delivering results. He has spent time as a DCAA auditor, compliance officer, accounting manager and director, product manager, and professional services leader. 

As seen/heard on the W2E podcast

Marty possesses a Masters degree in Accounting and professional certification in Lean Six Sigma Green Belt. He holds a Deltek Pro Bookkeeper certification. Marty is an Eagle Scout and Wood Badge Bobwhite.

marty@herbertinsights.com

Our Founders

Jessica A. Herbert

Chairwoman, CFO & CTO

Jessica is the master at analysis and insight around your accounting information and data systems. As the company’s primary owner, she incorporates the back office finance and technical accounting solutions for HI&IShe has transformed more accounting systems than she can remember and knows the ins and outs of the GovCon industry through the lens of Deltek Costpoint and datasets. Jessica has a track record of success teaching, leading, and delivering project success. She has been a database consultant and specialist, integration solution architect, technical accounting director, and a system architect.

As seen in USInsider.
Jessica holds Masters and Bachelors degrees in Management Information Systems. She holds multiple Deltek certifications.

jessica@herbertinsights.com

What's the Deal with the Umbrella?

The umbrella shows our commitment to covering you and protecting your business from itself and from others. We help solve internal process issues, policy and procedure misalignment, lack of automation, and inefficient use of your existing tools.

We also help solve external pressure from auditors, requests from external stakeholders, financial review and CFO-level advice, and answering compliance questions before they arise.

Not only is the umbrella a symbol of protection from the storms faced by businesses every day, it also holds a deeper meaning for our founders, Marty and Jessica, who can tell you the very simple story sometime.

Certifications & Credentials

Our team holds industry-recognized certifications that demonstrate our expertise
and commitment to excellence.

SBA EDWOSB

Economically Disadvantaged Woman Owned Small Business

SWAM Certified

Small, Women and Minority Owned (Virginia)

Lean Six Sigma

Green Belt Certified (Purdue University)

Prosci Certified

Change Practitioner

Our Strategic Partners

We partner with best in class technology platforms to deliver results.

Nutrient Workflow Automation

Low code workflow automation software that helps businesses automate processes, design dynamic forms, create selfservice portals, and track performance.

Zavanta by Comprose

Policy management and optimization platform that helps employees access policies, find how-to guides, and maintain consistency across your organization.

Let's Work Together

Whether you’re looking to improve processes, implement automation, or ensure
compliance, we’re here to help.

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